Description
Zalando, founded in 2008, is Europe’s biggest pure-play online fashion platform. Zalando is present in 25 European countries, and its major market is the DACH region, comprising Germany, Austria, and Switzerland, which accounts for around 40% of revenue. The company commands around 4% of European apparel sales and 12% market share in European online apparel sales. It has 12 fulfilment centers and presents over 7,000 brands on its platform. In 2022, Zalando had over 50 million active users (more than 10% of the population in countries where the firm has a presence) and over 7 billion site visits.
